Have you ever wondered how fast it is for some new entrepreneurs to quit network marketing as fast as they joined while there are some who succeed in this endeavor as easy as they look? Have you wondered why some people pay more than what they are earning? So, what is the secrets that many traditional network marketers are missing? Some say that they don’t have the dedication or they do not have the skills. But in reality, it all falls down to marketing funnel.
Marketing Funnel
Marketing Funnel is very essential to any business. It is the backbone which gives business owners the chance to create multiple income streams on auto-pilot. You may have observed other marketers who work their butts off until wee hours for certain amount of dollars with no results, so I like to share my knowledge in marketing to save other marketers from falling into the trap.
Using Marketing Funnel starting 2012
The new year has just started, and just like anybody else, we also want to start the year well and right in all aspects – from family relationships to career. If you are a beginner in Internet Marketing, this is your chance to start your career right by creating a Marketing Funnel.
How to Create Marketing Funnel
Imagine a funnel. It is wide at the top, and it gets narrower at the bottom. The idea of marketing funnel is also like that. The purpose of Marketing Funnel is to attract as many prospects as possible to the top of the funnel. Now, this is how we work with our Marketing Funnel starting at the top.
- Offer free products or services such as basic introduction coaching, webinars, eBooks, etc. on your website’s sales page.
- After introducing your products and services, offer them priced but not-so-expensive products or services.
- Continue moving down the marketing funnel by slowly selling more expensive products or services such as 30-day coaching subscriptions, software and tools, and retreats.
By doing these steps accordingly, you do not scare away your potential customers from the start because of the paid products or services. Plus, if they can learn about your products or services for free at first, you can earn their trust initially and they would be interested and curious to know more about it. That is the benefits of having a marketing funnel.
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Donna Merrill
/ January 17, 2012Hi Luke. Have you read my mind? This is EXACTLY the plan I am creating right now. I have created a free opt-in (not up yet due to tech. problems) and once someone opts in, they will be on my mailing list. I will start small with click bank books or other affiliates that don’t cost too much money, then my big product will be exposed in the right time. Thanks for explaining this in one post. It took me months to learn this.
Donna
Donna Merrill recently posted..A Day In The Life Of A “Life Coach”
Luke Lim
/ January 17, 2012Hey Donna,
Thanks for the comments
One of the reason this blog post is created, is also because I am crafting my own free opt-in and my own products.
One of the main lessons I’ve learnt, with regards to the importance of having a free opt-in branded to you is really the responsiveness of the leads.
I am happy this post can help you. Thanks for sharing =)
Luke Lim recently posted..Kick-Start your Business this 2012 with Marketing Funnel